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FourKites Wins 2023 Gartner Marketing & Comms Award for Thought Leadership and Data-Rich Insights

Leading supply chain visibility provider was selected for its use of real-time data and dissemination of strong executive perspective throughout the supply chain disruptions of 2022, providing much-needed analysis and insights.

United kingdomNew yorkUnited statesCommunications awards for excellenceIt servicesIt services industryNew york timesCommunications awardCardinal healthCommunications awardsGartner marketingMagic quadrantReal time transportation visibility platformsWall streetConstellation brandsGartner peer insights

EY s generative A I payroll chatbot is answering more than 500 employee questions a day

The chatbot geared towards pay, tax, and compliance questions will launch in the fall.

United statesSheri sullivanPrashanth mahendraEwan mcintyreSheryl estradaGeoff colvinDan durnMckinsey company senior partner ishaan sethAnalog devices incMicrosoft azure openai serviceTd bankPayroll chatbotGrowth mindset in turbulent economic watersCompany senior partner ishaan sethMandy fieldsGartner marketing

71% of CMOs lack the budget needed to execute marketing strategy in 2023

Retail industry news, voices and jobs. Optimized for your mobile phone.

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Gartner Says Catalytic Marketing Allows CMOs to Drive Profitable Growth Amid Macroeconomic Pressures

Experts Explore How to Drive Customers’ Commercially Productive Behaviors During Gartner Marketing Symposium/Xpo 2023, May 22-24 in Denver . | May 22, 2023

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Gartner Survey Reveals 71% of CMOs Believe They Lack Sufficient Budget to Fully Execute Their Strategy in 2023

Marketing Budgets Remain Flat Year-Over-Year at 9.1% of Overall Company Revenue . | May 22, 2023

United statesEwan mcintyreGartner incTotal revenueStrategy surveyNorth americaWestern europeGartner marketingMarketers under pressureCut technologyIncrease social advertising spendDigital channelsRequire more than wishful thinkingMarketing budgetInsights fromGartner newsroom

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