Top UK media exec Pippa Glucklich joins Electric Glue
By
Staff
4 weeks ago
Independent media agency Electric Glue has signalled its intent to take the agency to the next level with the appointment of leading media executive Pippa Glucklich as CEO and partner.
In her 25+ year career she has held senior roles at Starcom, Initiative and was part of the senior leadership team at independent media agency, BLM, which sold to Havas in 2008. Glucklich stepped down as CEO of Amplifi UK, the investment and content platform of Dentsu, in December 2019.
Electric Glue was founded in 2014 by Kevin Brown, Nick Kendall (both ex-BBH) and Simon Orpin (formerly ITV’s Planning Director). It has a distinctive positioning – working to the philosophy of “sacrifice”, encouraging clients to ddo “fewer but bigger and better things” and by collaborating with creative agencies and media owners to create brand partnerships with power and scale.