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How Microsoft s Azure PlayFab empowers game developers, with James Gwertzman

Source: Microsoft James Gwertzman, Gaming Vertical GM, Microsoft. At its core, PlayFab is a suite of tools and services, similar to Microsoft Office, oriented around game development and online operations. If you re an Xbox gamer, you ll be familiar with things like Xbox Live party chat, messaging systems, DLC content management, in-game purchasing, online data and presence, and things of that nature. PlayFab offers these systems and tools to publishers like Ubisoft, EA, and others, to build into their own games and services. Some notable titles that use Azure and PlayFab include Rainbow Six Siege and No Man s Sky. Gwertzman explained that Azure PlayFab sees 750 million identities per month across its services. PlayFab isn t just an Xbox and Windows suite of tools, either. You can use it to build titles that run on mobile, Nintendo Switch, PlayStation, and even Google Stadia, with true cross-platform compliance and analytics systems.

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