S&S to Publish Preschool Titles for CoCoMelon
Simon & Schuster Children’s Publishing has secured the master publishing rights for CoComelon, a preshool entertainment franchise licensed by Moonbug. Simon Spotlight will release the first four books an 8x8, a tabbed board book, a novelty title, and a shaped book with working wheels in fall 2021, with a total of 10 titles to be published within the first year.
CoComelon’s content consists of animated, brightly colored videos of nursery rhymes and songs. A core group of characters, led by JJ, serve as role models to teach basic concepts, from letters and animal sounds to tying shoes and preparing for the first day of school.