Experts have highlighted the need to balance functionality and taste to move healthy beverages into the mainstream in APAC, with some consensus that personalised nutrition, gut health, and mental wellness are set to become emerging growth areas.
Toronto-based functional wellness brand JOYÀ presents its adaptogenic superblends and functional chocolates as daily wellness reimagined – a response to trendy health fads, cure-all claims and hard-to-adhere-to routines dominating what it calls a noisy wellness world.
The global nutrition specialist has partnered with the bioactives company to decipher the molecular interactions between plants and gut microbes, and their potential impact on human health.
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