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Viacom18 s YME unit to strengthen its 2022 multiplatform content strategy

Viacom18's YME unit to strengthen its 2022 multiplatform content strategy

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YME cluster s new content slate expected to generate about a third of our existing revenue: Anshul Ailawadi of Viacom18

YME cluster s new content slate expected to generate about a third of our existing revenue: Anshul Ailawadi of Viacom18
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Viacom18 s Anshul Ailawadi on Fully Faltoo, KaanPhod, and foray into Metaverse

Viacom18 s Anshul Ailawadi on Fully Faltoo, KaanPhod, and foray into Metaverse
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Creating content for FullyFaltoo is creatively liberating: Anshul Ailawadi

Mumbai: Viacom18’s youth, music and English entertainment (YME) cluster which operates the channels MTV, MTV Beats, Comedy Central, Colors Infinity and Vh1, has added two more brands to its roster including short video destination and NFT marketplace 'FullyFaltoo' and its music division 'KaanPhod.'

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Viacom18 s YME cluster launches new business division KaanPhod

Mumbai: Viacom18 youth, music and English entertainment cluster has created a brand-new business division called KaanPhod to provide emerging musical artists an opportunity to showcase their talent. The cluster comprises brands such as MTV, MTV Beats, Comedy Central, Colors Infinity, and Vh1. KaanPhod will co-create original music IPs with emerging artists and distribute them

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