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Investegate |Agronomics Limited Announcements | Agronomics Limited: Portfolio Company LIVEKINDLY Update
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LIVEKINDLY Collective Appoints Malik Sadiq as Chief Operating Officer
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9th June 2021
Livekindly Collective, the fast-growing US firm that is building up a portfolio of plant-based food brands around the world, has entered into a deal to acquire The Dutch Weed Burger.
The Amsterdam-based company offers a variety of plant-based food enriched with seaweed and microalgae such as its Weed Burger, Weed Balls, Weed Dogg, Seawharma and Nuggets. The brand’s products are available direct-to-consumer (DTC), from supermarkets such as Albert Heijn, as well as a variety of restaurants.
The deal further expands Livekindly’s brand portfolio that currently includes Oumph!, The Fry Family Food Co., and LikeMeat. The group also recently acquired No Meat, a vegan meat alternative company that was owned by British supermarket chain Iceland.
Founder: Larry Liu
Grocery delivery service Weee! raised $315 million in a Series D funding round that closed in March and attracted investments from Blackstone and Tiger Global. It differentiates itself from Instacart, Thrive Market, and other online grocery players by focusing on Asian and Hispanic foods.
The market for what Weee! calls ethnic groceries will be worth more than $464 million by 2030, according to the company. Founder Larry Liu said he believes that communities of color in the US have been overlooked in the online and retail space.
7. Apeel Sciences Apeel Sciences
Founder: James Rogers
Apeel Sciences doesn t grow or make food itself, but the edible coatings it makes are supposed to increase the shelf life of produce. Its advocates say the technology could keep produce from spoiling as quickly, thus reducing food waste.
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