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Fresh Street, a Chicago-based startup, is re-thinking the way people shop for groceries through the launch of its integrated online platform. Available via mobile app and desktop, the company will offer over 4,000 SKUs, including national and local favorites, for pickup within 30 minutes of order. By focusing solely on the online grocery shopper, the platform promises users no substitutions, no hidden or extra fees, and a focused assortment that enables users to avoid an in-person trip to the grocery store.

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