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Watch S F s first-ever TV commercial to lure tourists as part of massive $6 million ad campaign

San Francisco has launched its biggest-ever ad campaign, costing over $6 million, to lure tourists and business travelers. San Francisco Travel, the city’s…

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San Francisco launches travel ad campaign: Travel Weekly

The campaign targets leisure travelers and meeting planners and is San Francisco's first to include television advertising.

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San Francisco looks to boost tourism with new $6 million campaign

In an effort to boost numbers ahead of the busy summer travel season, San Francisco is paying $6 million international ad campaign highlighting the cites iconic landmarks.

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IHG CEO Keith Barr Will Depart

Today's edition of Skift's daily podcast looks at tourism influencers, IHG's departing CEO, and Hawaii's tourism frustrations.

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A Growing Influencer Class Attracts a Larger Piece of Destination Marketing

Destination influencers are witnessing destinations develop increasingly sophisticated marketing strategies.

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