Budweiser chased from Forest Green Rovers ground by Brew Dog deal
Budweiser thought it was going to bask in the glow of Forest Green Rover’s hard-won environmental credentials when it parked a billboard in the Gloucestershire football club’s carpark – but it didn’t know British brand BrewDog was in town.
BrewDog’s front five lines up on the New lawn pitch at Forest Green Rovers.
Forest Green Rovers pr and communications proved to be on the ball when Budweiser came calling.
Even with all its PR ingenuity it would have been difficult for the creative minds connected to Forest Green Rovers to dream this one up.