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Hard Truths Every CMO Must Face

For marketing to have a clear, discernable value, CMOs must face some hard truths to increase their trust within a company.

Tifenn dano kwanForbes communications councilDano kwanChief marketing officerCommunications council

Lessons For Marketers From The TikTok Bill Situation

The discourse around TikTok is a wake-up call for brands to review and refresh their content strategies.

United statesSara griggsVp global corporate communications brand brightcoveForbes communications councilPresident bidenFinancial timesCommunications council

10 Tips For Maintaining A Consistent Brand Reputation Online

Ensuring consistency across these platforms is essential if you want to build trust and loyalty among your customers.

Bob pearsonShanita akintondeUdi ledergorChris cradduckKeith bendesSylvia ewingJonathan sasseBen franklinPatrick wardKerry curranBliss groupForbes communications councilYour whole company on boardSpeakers bureauListen and gatherComprehensive style

The Need For AI-Informed Defense: How AI Empowers Security Teams

Ongoing collaboration is crucial for security teams and AI to form a powerful defense against cyber threats by working together.

Joe ariganelloForbes communications councilProduct marketingMachine learningTime detectionPrediction and preventionSelf supervised learningFalse positives and negativesData dependency and biasFocus on accuracyEmphasis on explainabilityInformed defenseHow security teams andEnhanced threat detectionImproved threat analysis and prioritizationSecurity automation

AI Is Coming For Your (Current) Job

Whether learning to work with AI tools, acquiring new skills in AI-related fields or staying updated with AI trends, continuous learning is crucial.

Ryan farsaiIllumio incForbes communications councilVice presidentCorporate marketingCommunications council

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