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South Australia s largest independent supermarket showcases the next generation of Foodland family members
Travelling more than 2,500km across South Australia from Port Lincoln to Pooraka by plane, tuna boat, buggy, tractor, oyster boat and car, KWP! captured the Foodland family stories for a mighty new advertising campaign launching this Sunday 7 March 2021.
The campaign comes as South Australia’s largest independent supermarket chain embarks on a massive $251m expansion program to open 25 new stores, revamp 47 and create 2,500 new jobs over the next five years.
Foodland’s new campaign showcases the next generation of Foodland family members from 38 families including South Australian icons like San Remo, Kytons Bakery and Paris Creek Farms.