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Persist, pivot, prosper? Tourism businesses on weathering the pandemic

With the Olympics and a national vaccine rollout underway, The Japan Times checks in with four small tourism businesses. How are they holding up? And how did they pivot to stay in business?

Gizem Sakamaki: I m finding a lot of joy in sharing Japan and its hidden gems with a global audience

A German national with Turkish roots, 34-year-old Gizem Sakamaki is the founder of Foodie Adventure Japan and a sustainable tourism influencer. The multipassionate entrepreneur and innovator lives, breathes and, of course, consumes food. From elegant kaiseki-ryōri (traditional multicourse cuisine) to the latest convenience store sweets, she documents her adventures across multiple media platforms with gusto. Small steps: Gizem Sakamaki says every new vegetarian and vegan option is a step toward greater food sustainability in Japan.  1. What first brought you to Japan and what’s kept you here? A healthy diet of 1990s after-school anime, cheap cup ramen and a burning wish to immerse myself in a new culture.

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