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TuneAfrique, has entered into partnership with veteran singer, Mike Okri.
TuneAfrique, which prides itself as the distribution platform of choice for artistes and labels within and outside Nigeria, flagged off its support partnership programme with Okri, whose new project, ‘Lend a Hand’ would be exclusively delivered to digital platforms by the company.
Speaking at a press briefing during the week, the founder and Chief Executive Officer of the company, Dr Olakunle Oladehin, described the partnership as a strategic move that will provide necessary advanced funding to help artistes in their promotions, and also ease off the worry associated with a lack of financial support, especially for independent artistes. He also noted that Okri had a track record of delivering quality music, adding that the decision to bank on Okri came from the review of his existing catalogue, and the projection of his current body of work, including upcoming co