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Google given the green light to merge with Fitbit in South Africa

Google given the green light to merge with Fitbit in South Africa By Siphelele Dludla Share US multinational tech company Google LLC has been given the greenlight to merge with electronics and fitness company Fitbit Inc. in South Africa. The Competition Commission on Tuesday conditionally approved the proposed merger whereby Google intends to acquire the wearable technology company. This is a global merger, notified in several jurisdictions, including the European Union, the US, Australia, Canada and Japan. The main Fitbit products available in South Africa are fitness trackers, smartwatches and the Fitbit mobile app. The Commission said it found that the proposed transaction was likely to result in a substantial prevention or lessening of competition.

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