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Snap Takes Aim at Pinterest With its Latest E-Commerce Acquisition
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Snap is acquiring the company as part of a long-term push to bring more e-commerce and in-app purchases to Snapchat. Snap is making in-app purchases a greater priority partly to balance upcoming privacy changes to Apple s iOS devices. Those changes will make it harder for companies like Snap to track how well their ads led to purchases, spurring them to find alternative sources of revenue. Our main focus going forward will be to scale the Fit Analytics business and work with Snap to grow their shopping platform, leveraging our technology and expertise, Fit Analytics said in a post announcing the acquisition.
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It’s rare that Scott gets it wrong with its clothing, but I guess the Scott Trail Storm WP Pant is the exception that proves the rule
Product Overview
Product: Scott Trail Storm WP Pant review
£149.99
During the last swamp age (circa late December 2020), with all my waterproof trousers in the wash, I pulled out these new Scott Trail Storm WP pant to try out.
I’ve always considered Scott’s clothing range to be unfairly overlooked in the UK. Not only is it vast, with everything from arm-warmers to short liners on offer, it’s usually functional, well made and stylish. But I hardly ever see anyone wearing it, possibly because it’s not on people’s radar, but probably because it’s not considered an aspirational clothing brand in the same way as Troy Lee or Fox.
Pandemic Speeds Adoption Of Innovation In Kids Shoes And E-Commerce Marketplace
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Courtesy of ThirdLove
ThirdLove launched a virtual fitting room in January, using data from over 17.6 million shoppers.
The feature is intended to help drive sales and introduce shoppers to new styles, CEO says.
The brand is also doubling down on its fast-growing underwear category, which doubled sales in 2020.
ThirdLove best known for its unabashed efforts to put Victoria s Secret out of business recently launched data-based technology tools designed to bolster sales and grow newer category offerings on its website.
The buzzy lingerie startup compiled data from more than 17.6 million women to create its new virtual, interactive fitting room that helps shoppers identify better fits and styles for their body and taste. Consumer data was collected via the brand s Fit Finder quiz, which enabled ThirdLove to create a more personalized experience and assist customers in avoiding challenges like cup gaping and band discomfort.
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