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Dating Apps Offer New Discount, Premium Tiers in Effort to Court Paying Users

(Bloomberg) Dating apps are embracing AI and expanding their subscription plans, hoping new premium and discount tiers will court more paying users — particularly Gen Z — as growth slows.Most Read from BloombergCitadel Vets 69,000 Intern Applicants to Find Next Math GeniusesPutin Agrees to Visit China in First Trip Since Arrest WarrantWhat to Do With a 45-Story Skyscraper and No TenantsStocks Up Most Since June as Fed Bets Sink Yields: Markets WrapCrypto Scores Landmark US Legal Win With Gray

Dating Apps Offer New Discount, Premium Tiers in Effort to Court Paying Users

Dating Apps Offer New Discount, Premium Tiers in Effort to Court Paying Users
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Dating apps go cheap and premium in effort to court Gen Z

Dating apps are embracing AI and expanding their subscription plans, hoping new premium and discount tiers will court more paying users particularly Gen Z as growth slows.

Tinder rolls out virtual currency to help you find the One

Tinder is rolling out something called Tinder coins - an in-app currency that should encourage people to swipe more, and eventually spend more.

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