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Never mind selling coals to Newcastle, Joe & Seph’s has found business growth in selling popcorn to the Americans – and others – as its export strategy pays dividends for the UK-based brand.

United statesUnited kingdomGreat britainJoe sephsAdam sopherIsaac parnellDepartment for internationalParisian departmentUnited kingdom basedInternational tradeFinance director isaacExport finance schemeUnited kingdom export finance