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At Expedia Group Media Solutions, we know how important it is to create effective display ads and ads that stand out. But what happens when a travel shopper clicks on an ad? Leading travel shoppers to an engaging landing page where they can quickly learn more and book their next trip is a crucial step in the path to purchase. In this post, we’ll discuss some of the options you have when you partner with us to deliver a compelling landing page as part of your campaign.