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Flipkart says working on scaling loyalty programme, grocery, fashion biz

Flipkart says working on scaling loyalty programme, grocery, fashion biz SECTIONS Last Updated: Feb 18, 2021, 11:11 PM IST Share Synopsis Flipkart Plus, which is a very uniquely local loyalty programme, is one very big priority. Second, grocery as a category is something where we want to strengthen our value proposition, especially partnering with the roughly million kirana partners we already have in our ecosystem, Flipkart Group CEO Kalyan Krishnamurthy said during a Walmart post-earnings briefing. The company, which has seen massive acceleration in its business amid the pandemic, said it has been focussing on ensuring safety of employees and partners during the year 2020.

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