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Epoch making toys has launched its first loyalty scheme for its arts and crafts brand, Aquabeads, with a ‘Bonus Beads’ loyalty campaign that will earn customers a free ‘Fantastic Starter Set’ worth £9.99.
The initiative aims to demonstrate the importance of shopping locally, supporting independent retailers, while also recognising the dedication of the brand’s customers and rewarding them for it.
Suzie Howes, marketing manager at EPOCH making toys, commented: “We’re really excited to launch our first ever loyalty programme for Aquabeads and reward customers for their enthusiasm for the brand. Arts and crafts has seen a huge rise in popularity over the past year, offering children hours of fun, a sense of accomplishment and the chance to be creative.