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Spike Lee and Giancarlo Esposito Find Italy in America in New Advertising Campaign for All-new, All-electric Fiat 500e

/PRNewswire/ Spike Lee directs and stars in campaign with Giancarlo Esposito, marking the iconic duo s first national advertising campaign together Esposito.

2024 Fiat 500e: Veicolo Elettrico Puro Italiano

Sixty-seven years ago, an automotive legend was born in Italy in the form of the Fiat Cinquecento. Over seven million of the diminutive cars were sold under different nameplates, including the most recent variant, the Fiat 500. At a recent media launch in Miami, Florida, Fiat showed their full-electric 2024 Fiat 500e, marking a return to the U.S. market for the 500e which was last produced in 2019.Small in size and stature but roomy inside, the new 500e is sporty and offers the allure and prestige of Italian car ownership.

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