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Targeting women in Tier 2 and 3 cities – drivers of next growth phase for brands
Indian women are rapidly increasing their presence in the internet marketplace, where they already make up about 43% of the country’s new post-pandemic shoppers
United states
Sumeet singh
Prashant sinha
Nisha sampath
Bestmediainfo bureau
A boston consulting group
Kumari delhi
Star awards
Boston consulting group
Brand consultant
Managing partner
Bright angles consulting
Group chief marketing officer
Targeting women in tier 2 and 3 cities
Ext growth phase for brands
Ost pandemic shoppers
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