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Classic Kiwi beer brand works to save the planet

SPONSORED CONTENT BY EXPORT05:00, Jun 04 2021 New Zealand is a nation that isn t afraid to roll up its sleeves and put in the hard yards to get things done. And when it comes to Kiwi ingenuity, there s no need to look further than one of our most beloved beer brands. Thanks to some significant behind-the-scenes graft designed to lessen its impact on the planet, Export has cemented its spot as New Zealand s most sustainable beer. By swapping from plastic to paper labels, Export estimates a whopping 45,275 kilograms of plastic will stop entering New Zealand s landfill each year. The changes also mean up to 50,000 litres of ink will be saved annually, while moving the supply of paper for carton boxes to a local supplier will mean thousands of kilometres in travel will be saved and result in significant carbon emission reduction.

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