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It s A Gen Z(ero) World But, You Don t Need Millions To Get Their Attention

As expected, commerce reigned at the annual Coachella music festival, but which food and beverage companies stood out? We have a report. Also, Laura Merritt of Diageo Beer Company discusses how Guinness’ non-alcoholic Zero variety is helping the brand cultivate a new generation of consumers.

Be wary of trends and stay true to your brand s values | Comment and Opinion

Be wary of trends and stay true to your brand s values | Comment and Opinion
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