Jim Petrus, whose career in hospitality spans award-winning global brands and independent properties, and management of diverse asset portfolios, has launched a new consultancy offering services informed by his four decades of hands-on leadership and relentless drive for optimal results. Petrus Hospitality Advisors will serve as a resource for developers, investors, owner/operators and family offices to assist with asset management, development efforts, experiential concepting and operational excellence. Real-life experience in all aspects of hotel management gives Petrus a critical understanding of the operational rigor that i