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Intrinsic Launches Out of Stealth with $113 Million in Series A led by Define Ventures to Acquire Amazon Centric Brands in the Health & Wellness Category

/PRNewswire/ Intrinsic, an emerging leader in the health & wellness eCommerce space, has closed $113 million in Series A funding led by Define Ventures with.

Intrinsic Raises $113M in Series A Funding

Intrinsic, a NYC-based health & wellness eCommerce company, raised $113m in Series A funding. The round, which brought total raise to $115m, was led by Define Ventures with participation from Link Ventures and others. In conjunction with the funding, Lynne Chou O’Keefe, Partner, Define Ventures, joined Intrinsic’s board of directors. Founded earlier this year in partnership with Redesign Health, a healthcare innovation platform, Intrinsic is an acquisition and growth platform focused on eCommerce native health & wellness brands selling on Amazon and other eCommerce channels. The company focuses on numerous areas of health & wellness, including Pregnancy & Baby, Healthy Aging, Orthopedics, Digestive Health, Immune Support, Eye Health and Skin Care, bringing capital, healthcare marketing expertise, supply chain expertise, and advanced analytics.  

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