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Coca-Cola promotes from within for new UK marketing director Louise Maugest will lead UK marketing operations, replacing Kris Robbens who takes on a global role as senior director of brand strategy at the soft drink giant.   Coca-Cola Great Britain has appointed Louise Maugest as its new UK marketing boss, replacing Kris Robbens following his promotion to senior director of brand strategy in the global team. In her role as frontline activation marketing director, Maugest will be responsible for new product launches across Coca-Cola’s brands in the UK, with a view to sustaining the beverage company’s long-term growth. She reports to The Coca-Cola Company’s north marketing director Evelyne De Leersnyder, who oversees operations in the UK, Ireland and the Nordics.

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