/PRNewswire/ Cetera Financial Group, one of America s largest networks of financial professionals, announced today that it has made a strategic, minority.
Cetera Acquires Financial Services Firm BAR Financial LLC
Ownership Model Chosen as BAR s Succession Strategy for Continued Growth
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LOS ANGELES, Jan. 13, 2021 /PRNewswire/ Cetera
® has acquired BAR Financial, a financial services firm comprising nearly 300 independent financial professionals, 25 employees, and nearly $4 billion AUM on Cetera s My Advice Architect
® advisory platform. Through this transaction, the details of which were not disclosed, BAR has transitioned to become a Cetera-owned, region-managed group, allowing BAR to retain its brand autonomy while directly benefiting from the resources and scale Cetera offers.
Pictured L to R: John Brackett, Eric A. Huck, Anthony Tarantino