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10 more predictions for retail media in 2024

From AI to incrementality, a land grab-fuelled talent race to non-endemic partnerships, and more programmatic buying to boot.

Retail Media Is Now Whole Funnel

Retail Media Is Now Whole Funnel
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Retail media s full-funnel evolution: What can we expect in 2024?

Retail media isn’t just about converting shoppers on site. We ask the experts what they predict for 2024 off-site, in CTV, for privacy and on social.

Koddi Campaign Templates Feature Empowers Consistency and Dependability in Advertiser Performance

/PRNewswire/ Koddi, the commerce media partner for publishers and advertisers, today announced the new Campaign Templates feature within its Koddi Ads.

Koddi s Quality Score Improves Ad Relevance for Commerce Media Networks

/PRNewswire/ Koddi, the commerce media partner for publishers and advertisers, today announced innovations to its unique Quality Score feature for commerce.

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