Exchange-traded fund. what s the best way if my viewers are thinking about investing in gold to do so? first of all, you buy nice gold jewelry for the one you love. and you buy silver coins and give them away as gifts. i think they re just a great long-term gift that people love. when it comes to investing, then i would look at the bouillon etf and unhedged gold stocks. and i think that that s a big difference compared to these gold equity etfs. i know that actively managed gold mutual funds have outperformed these gold equity etfs which all the pros are going to, so that s why i think that and also for your listeners, it s about 10%, ali, it s about a 10% weighting and you rebalance each year. 10% of your portfolio is what you re talking about. don t back up the truck and sell all your mutual funds and stocks that you ve made good money in over the last year and load it up with gold. it s like car or fire insurance, it s just there and