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IRI Taps Into Epsilon s Clean Room, Accelerating CPGs Ability to Create Closed-Loop Data Ecosystems | Illinois

Epsilon names new sales director for Mideast, Africa

Epsilon, a global leader in outcome-based marketing, has appointed Saira Mehdi as the new sales director for the Middle East & Africa. In her new role, Mehdi will play a key role in positioning the group as a premier martech and adtech player in MEA.

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