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United Real Estate CEO on minding the value gap for franchisees

“You’ve probably heard this mantra — your listing, your lead, but most of the lead aggregators in the country say, ‘Your listing, our lead, and then we’ll distribute it to whoever pays us the most,'” said Dan Duffy, CEO of United Holdings at Elevate, the firm’s annual conference held in Orlando. “We’re trying to reverse […]

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