Muslim demonstrators entered Westfield shopping centre in Stratford on Wednesday evening, where they chanted Take it down and demanded to speak with the cinema manager.
Cineworld confirms its Leicestershire cinemas will not show controversial film leicestermercury.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from leicestermercury.co.uk Daily Mail and Mail on Sunday newspapers.
Cinema goers have hit out at those calling for The Lady of Heaven to be banned, arguing that removing the film from UK cinemas would fuel intolerance towards the Muslim community.