Backed by Nas and Dapper Labs CEO, SportsIcon launches to deliver NFTs bundled with exclusive athlete content
Non-fungible tokens (NFTs) have a natural fit with sports memorabilia, another category of speculative asset whose value is primarily dependent on the prices its adherents are willing to pay. A new startup called SportsIcon aims to deliver even more value via sports-focused NFTs, with direct collaboration with athletes and lessons from the pros to accompany the one-off digital collectibles.
SportsIcon has backing from Roham Gharegozlou, the CEO of Dapper Labs, which was at the very forefront of the NFT craze and which powers NBA Top Shot. It’s also funded by rapper Nas, whose portfolio includes a number of prescient early bets, former NBA player Andrew Bogut, Eniac Ventures’ Partner Nihal Mehta and more. The company announced its initial round of funding along with its public launch, but declined to disclose the total amount, noting only that it was “in the seven figu