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More than Half of Retail Media Networks Advertisers are Reallocating Budgets to RMNs, According to New IAB Study
/PRNewswire/ Retail Media was one of the fastest growing U.S. advertising channels in 2022, according to a new report by the Interactive Advertising Bureau.
Jeffrey bustos
David cohen
Interactive advertising bureau
Retail media network
Data center
Media rating council
Retail media measurement guidelines
Industry maximize growth
Ecommerce summit
Retail reimagined
Greater growth
Endemic brand
Operational strategies
Media network
Media measurement guidelines
Interactive advertising bureau iab
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