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European Institute for Commercial Communications Education (edcom) announces winners of annually organised student competition – Ad Venture
The winners of the 2020–2021 Ad Venture international student competition were announced yesterday during an online event. Ad Venture is the first Pan-European competition which gives students the opportunity to experience what it is like to work in advertising by creating their own campaign in response to a brief from a real client.
This year’s competition saw 63 high-quality entries from 19 universities in 10 countries. After two rounds of judging, video presentations and a live online Q&A, Sara Perche Ti Amo from Paris University 2 Panthéon-Assas were declared the winners. The brief came from Asahi, who challenged the teams to create a communications campaign to launch a mid-strength Peroni beer in the UK, Romania and the Netherlands.