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The Drum | Apple Will Need To Double Down On Marketing If It's To Convince CMOs On Its VR Vision

Apple’s new mixed-reality headset is turning heads with its high-end tech – and $3499 price tag. But what does it offer to marketers?

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Susan-prescott
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Angelica-ortiz
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The future of immersive work in the metaverse

With parameters and boundaries in place, the future of immersive work in the real-world and the metaverse is certainly bright.

Germany
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Emma-ridderstad
Mark-zuckerberg
Los-angeles
San-francisco
Beat-summit

Using tech to tackle retail's returns problem

UK fashion retailers have long struggled with the cost of returns. But as online retail has risen sharply in recent years, it is a cost that many are now

Germany
Hamburg
Midlands
Leicestershire
United-kingdom
Stockholm
Sweden
Israel
Italy
Berlin
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Israeli

Virtual insanity? How to make returns in the metaverse

Balmain, Gucci, Burberry, Louis Vuitton, Dolce & Gabbana, Adidas, Nike – the list of luxury fashion and sportswear brands that are embracing the

Italy
Japan
Stockholm
Sweden
South-korea
Spain
South-korean
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Emma-ridderstad
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Tech Tent: The world in 2031

How the metaverse, energy tech and AI might influence how we live in years to come.

United-kingdom
Nicola-millard
Emma-ridderstad
James-dixon
Azeem-azhar
Mark-zuckerberg
Facebook
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Tech-tent
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Net-zero

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