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How the $1,300 scoat became winter s must-have — and most copied — item

The Toteme "scoat" became the hottest winter wardrobe staple, its virality spawning a multitude of dupes across the internet as fashionistas clamored to get their hands on one at an affordable price point.

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Nicola Coughlan and Laura Carmichael look stylish as they attend Henry Holland s Pride brunch

Nicola Coughlan looked stylish in a pink mini dress with ruffled detail while Laura Carmichael wore a £175 blue printed long-sleeve cotton top to a Pride brunch on Saturday.

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How fast homeware became the new fast fashion

The pandemic proved a boon to cheap and cheerful interiors, but will trend-led furniture reach the same monstrous proportions as its clothing counterpart?

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From Rave To Prep, These Are Google s 2021 Top Style Trends That Prove Image Is Everything

Google has just released its Year in Search data which tracks terms with the highest growth year over year. After 2020’s top trending search of “Indie Style,” Google’s 2021 data delves deeper into the world of niche trends, no doubt spurred on by the ongoing popularity of TikTok. Get the lowdown, here.

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To Hold Gen-Z s Attention, Brands Need to Show Some Personality

To Hold Gen-Z s Attention, Brands Need to Show Some Personality
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