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By Imogen Watson-30 December 2020 09:00am
As we wave goodbye to 2020, a year like no other, The Drum team rounding up some of the key stories, interviews and work that have shaped the year. From media to marketing, creativity to digital transformation.
2020 round-up: the best of The Making of s.
As we get ready to shake the dust off 2020, The Drum is rounding up some of the key stories, interviews and work that have shaped the year. As a new (hopefully better) year beckons, The Drum looks back behind-the-scenes at the campaigns that found strength in 2020’s disruption.
While a picture is worth a thousand words, behind every ad is a complete leather-bound book that tells a tale from idea generation to implementation, covering production perils and creative breakthroughs.
Thirty years after the fall of the Berlin Wall, The DDR Museum and VIRTUE have been able to recreate the wall in the popular game Minecraft Earth as part of a newly developed educational program.
The project has been undertaken to help further young people s understanding of the fall of the wall, bringing the historical into their everyday lives and providing a tool that can be used by both teachers and students around the world. Building materials and teaching notes have been made available online, and the following video sets out the basis of the project:
The project has been led by the creative agency Virtue (which is linked to Vice). Digital Journal spoke with several people involved with the concept.