Get latest articles and stories on Business at LatestLY. Zoya, the exquisite diamond boutique from the House of Tata presents a campaign called "Sparkling Affirmations" with an inspired curation of timeless pieces that celebrates the joy of gifting. With a firm belief that the essence of luxury lies in the pursuit of meaning, each rare creation from Zoya is crafted through metaphors that celebrate its muse - the Zoya woman. Imbued with character and personality, the jewellery is a reflection of the luxury Maison s unwavering commitment to artistry and craftsmanship. Zoya s meaningful pieces of wearable art make the perfect keepsakes for special occasions and festive celebrations. Business News | Sparkling Affirmations with Zoya: The Luxury Atelier from the House of Tata Presents a Catalogue of Meaningful and Timeless Gifts for the Festive Season.