Digitalization helps Chengdu IFS secure growth amid COVID-19
CHENGDU, CHINA, Feb 3, 2021 - (ACN Newswire) - China is emerging as a pioneer market that leads the global economic recovery in the post-COVID era due to the strong epidemic prevention and control. According to data from Bain & Company, Chinese consumers will make up about half of the world s luxury purchases by 2025, becoming the key engine that drives a rebounding global luxury industry. With the constant upgrade and development of digital technologies, Chinese consumers have been leading the world in both the adaptability to digitalization and the capacity of digital shopping.
Chengdu International Finance Square (Chengdu IFS), the mega integrated shopping complex in Southwest China, has gained double-digit growth in traffic and sales for straight seven years despite disruptions wrought by the Covid-19 pandemic, per statistics the Chengdu IFS released for its brand renewal and seventh anniversary. Digital empowerment i