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MoM Loves: Elephant Gin

MoM Loves: Elephant Gin
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Earth Day: The food & drink brands on a mission to save endangered species

  Source: Elephant Gin Following their own adventures on the continent, Elephant Gin founders Tessa and Robin Gerlach were inspired to create a product that not only celebrates the flavours and cultures of Africa, but also helps to protect one of its most magnificent creatures: the African elephant. The brand’s range of spirits, which include London Dry, Sloe and Elephant Strengh gins, are inspired by the so-called ’sundowner’ drinks enjoyed after a day in the South African bush. They are made using African botanicals such as baobab, buchu plant and lion’s tail, and each bottle is decorated with traditional Masai beads, handmade by three tribeswomen in Kenya. The brand’s newest variant, an Orange Cocoa Gin, launched online last month (rsp: £31/500ml).

New drinks launches 26 February

Alongside the launch of a gin inspired by the cuisine of Anne-Sophie Pic and a low and no Tanqueray variant, Equiano Rum Co and Elephant Gin have pledged to donate respective profits their new spirit launches to Anti-Slavery International and African elephant conservation. Tanqueray unveils 0.0% pour  Spirits giant Diageo has announced the launch of alcohol-free spirit Tanqueray 0.0%. Tanqueray 0.0% has been created using the same botanical blend used in the making of Tanqueray London Dry gin including: juniper, coriander, angelica and liquorice.  The alcohol-free spirit joins a portfolio, which includes Tanqueray London Dry, Tanqueray No. Ten, Tanqueray Rangpur, Tanqueray Flor De Sevilla, Tanqueray Blackcurrant Royale and several other limited editions. 

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