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Apr 13, 2021
Perhaps dealership fixed ops pick-up and delivery is a customer-focused necessity that adds substantially to the bottom line, the author writes.
Fixed Ops Pick-Up & Delivery – Now a Necessity The pandemic has accelerated many changes. Some customer-centric services, such as vehicle “concierge” or pick-up and delivery, went from a convenience to the price of admission for most fixed operations.
I have used the term “accelerated evolution” to describe clear trends in the retail car business happening pre-pandemic that were kicked into high gear because of COVID-19.
The most obvious examples are online and “omni-channel” vehicle sales on one side of the business and “concierge” or vehicle pick-up and delivery on all sides – that is, sales and fixed ops.