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The Don’ts Of Putting Together An EPK In this followup to ‘The Dos of Building an EPK,’ Hugh McIntyre looks at some all-too-common pitfalls and mistakes artists should be careful to avoid when assembling their Electronic Press Kit. Guest post by [ Editors Note: This article is part two of the series, “The Do’s and Dont’s of Building an EPK by Hugh McIntyre. Be sure to read part one When you’re creating your EPK (electronic press kit, for those not familiar with the acronym), or any promotional materials, for that matter, there are a lot of articles and lists detailing what needs to be included and what must be done right (including one by this writer). What I personally haven’t seen enough of is mentions of what not to do, what to avoid, and what should be left out entirely. 

Hugh mcintyreOwen davieElectronic press kitElectronic pressஹக் முசந்த்ிரேஓவந் டேவிமின்னணு ப்ரெஸ் கிட்மின்னணு ப்ரெஸ்