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Victoria Bitter encourages Aussies to swap solar power for beer with the launch of the VB Solar Exchange via Clemenger BBDO, Melbourne

April 8 2021, 9:45 am | BY Ricki Green | 2 Comments Victoria Bitter and Clemenger BBDO Melbourne have launched the VB Solar Exchange – a new program that enables beer lovers to trade their excess solar energy for slabs of Victoria Bitter. So, whether you’re giving the house a clean, playing with the team, or just wanna go green, your solar panels will be working hard to get you slabs of VB. The Solar Exchange program allows participants to exchange credit on their power bill – obtained from generating excess solar at home – for VB. Every $30 worth of credit can be exchanged for a slab, which is then delivered straight to your door.

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Swap Solar Power for Beer in Programme from Victoria Bitter and Clemenger BBDO Melbourne

Creative 6 Add to collection Initiative allows participants to exchange credit on their power bill – obtained from generating excess solar at home – for VB Victoria Bitter and Clemenger BBDO Melbourne have launched the VB Solar Exchange – a new programme that enables beer lovers to trade their excess solar energy for slabs of Victoria Bitter. So, whether you’re giving the house a clean, playing with the team, or just wanna go green, your solar panels will be working hard to get you slabs of VB. The Solar Exchange programme allows participants to exchange credit on their power bill – obtained from generating excess solar at home – for VB.

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VB launches Solar Exchange program, trading beer for excess energy

VB launches Solar Exchange program, trading beer for excess energy
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Hayden turnerDom meehanJim curtisBrian phanElannah youngJoel eganMartin greerAlice vanderwayEugene richardsDee gjestedDiamond energySolar exchangeVb solar exchangeUnited breweriesPower purchase agreementClassic brands