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Business Plan vs. Business Strategy By Dorcas Mbugua Business Plan vs. Business Strategy Photo: Photo by Andreas Klassen on Unsplash
Business plans are an essential facet of any business venture; they provide a clear operational structure. On the other hand, a business strategy offers a framework under which new ideas and decisions improve company performance.
The management outlines business strategies for every department to achieve a common goal. Firms need to review their business strategies to align their operations with the prevailing market trends. In extreme circumstances, managers fire staff to hire the right personnel. The move is deemed fit to incorporate relevant skills that can help a company achieve its objectives. A concerted effort between various departments in the organization is critical to attaining the set business strategies.