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Of the 2021 published decisions, 23 were settled, three were upheld and two the chair ruled the complaints board had no jurisdiction to consider the complaint. ASA chief executive Hilary Souter said the ASA had experienced a 78 per cent increase in complaints compared with the same time in 2020, most of which was due to an increase in complaints about influencers. Chris McKeen/Stuff On three occasions over the past two years complaints about influencer Simone Anderson’s social media posts have been upheld by the Advertising Standards Authority. It received just over 200 queries and complaints about influencer advertising since it first published draft guidelines on labelling influencer ad content in June, she said.

New zealandHilary souterPaul holmeSimone andersonGemma mccawAlbert choEdna swartHannah mcqueenAdvertising standards authorityBlack sticksMillie elder holmesBoss babesInland revenueபுதியது ஜீலாந்துஹிலாரி சூட்டர்பால் ஹோல்ம்