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Marketing Your Tech: 20 Effective Ideas For Reaching A Broad Audience

Whether a company builds technology for businesses, consumers or both, learning how, where and to whom to market its product or service is important.

Thomas griffinErik aasbergKarim pourakMerav yuravlivkerRohit kumarTanay shahRyan lasmailiKonstantin vilkIvan guzenkoJoanna rileyEd laczynskiMark cameronKaren nikoghosyanJose antonio martinez aguilarSomdip deySean hurwitz

The Evolution Of The European FAST Channel Market: Unlocking Growth

The European FAST channel market holds immense potential for growth and innovation.

United statesSamsung tvplusEd laczynskiGlobal sportsForbes technology councilEsports surveyPremier leagueWestern europeNorth americaRoku channelTechnology council

Backlight s Zype Playout Supports TCLtv+ for FAST Channel Delivery – Consumer Electronics Net

Backlight s Zype Playout Supports TCLtv+ for FAST Channel Delivery – Consumer Electronics Net
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United statesZhaohong wangMark zhangEd laczynskiRingside networkAxon first responders networkResearch americaZype playoutFirst responders networkSmart healthy green livingGeneral managerBacklight creativeBacklight streaming

Why Ad Monitoring on Real Devices Is Essential for OTT Performance

Yoann Hinard, COO at Witbe, outlines why ad monitoring on real devices is essential for OTT performance

United statesEd laczynskiAd monitoring is essential for service performanceWhy ad monitoringReal devices is essentialAds are dynamically insertedMonitoring is essentialStreaming mediaVideo advertisingOtt tvOnline video industryMedia entertainment videoLive streaming

The US FAST Market Is Growing, But Ad Experience Is Still Lagging

The ad experience within FAST channels warrants immediate attention and improvement.

United statesEd laczynskiForbes technology councilBacklight streamingCourse for theTechnology council

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