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Jaguar Daimler Heritage Trust

1963 Peter Linder Peter Lindner, born on 16 March 1930 in Düsseldorf, was a German importer and distributor for both Aston Martin and Jaguar, as well as a successful racing driver.  In 1957 Lindner met with Sir William Lyons who was clearly impressed and he was appointed official Jaguar importer for the Bundesrepublik Deutschland.  Most of the early sales went to British or American servicemen stationed in Germany, but Lindner also managed to convince some German customers to switch allegiance from Mercedes and other German marques. An enthusiastic driver, he would think nothing of rushing to an airport to close a sale or meeting clients at weekends and he campaigned his British racing green 3.4 Mark I regularly on the circuits.

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